Menstrual Cycle Tracking Apps: A Privacy Goldmine?

2025-06-11
Menstrual Cycle Tracking Apps: A Privacy Goldmine?

A new report from Cambridge University reveals the significant privacy risks associated with menstrual cycle tracking apps (CTAs). These apps collect vast amounts of sensitive user data, from diet and exercise to sexual preferences, and sell it to third parties for profit, vastly underestimating the data's value. The report highlights potential risks such as job discrimination, health insurance discrimination, and cyberstalking, even limiting access to abortion. It calls for stronger regulation of the femtech industry and suggests the NHS develop a transparent and trustworthy alternative to protect user privacy.