Netflix Scales AV1 Film Grain Synthesis for Superior Streaming

Netflix is significantly improving streaming quality by deploying AV1 Film Grain Synthesis (FGS) at scale. FGS preserves the artistic intent of film grain while achieving substantial bitrate reduction. By separating and modeling film grain before compression, then reconstructing it during playback, Netflix delivers high-quality video using less data. This enhances the viewing experience for millions, offering clearer visuals with reduced bandwidth consumption. This technology is now live across a wide range of Netflix titles.