Sweden's Saturday Candy Tradition: From Health Recommendation to National Craze
2025-08-13
Sweden's "Lördagsgodis" (Saturday candy) tradition originated from a 1959 experiment studying the relationship between sugar and tooth decay. Initially, the experiment's conclusion led to a health recommendation of eating candy only on Saturdays. However, over time, it evolved into a national craze. Today, buying loose candy on Saturdays has become a Swedish custom, resulting in Sweden becoming one of the highest per capita candy consumers globally. In recent years, the government has expressed concern over high candy consumption's impact on public health and is considering regulating this tradition.