Google TV's Monetization Struggle: A Losing Battle Against Amazon?

Google's Google TV platform, boasting over 300 million monthly active users, is facing a major monetization crisis. This article reveals Google's substantial losses on Google TV and its costly battle with Amazon for market share, involving significant retail shelf space bounties. With Google TV's profitability questionable, Google is reevaluating its smart TV strategy, potentially viewing it as a costly hobby. Meanwhile, YouTube's success in the living room is drawing resources away from Google TV, further weakening its position.