Business Insider Lets Journalists Use AI for First Drafts, No Disclosure Needed

2025-09-17
Business Insider Lets Journalists Use AI for First Drafts, No Disclosure Needed

Business Insider has become one of the first major news outlets to formally allow journalists to use AI to create first drafts of stories, without requiring disclosure to readers. Internal memos reveal AI can be used as a tool for research and image editing, but journalists are responsible for ensuring the final product is their own work. While AI-generated or unvetted content will be flagged, articles using AI for drafting won't explicitly state so. This move reflects Business Insider's aggressive embrace of AI, despite previous controversies surrounding AI-generated content.