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Google's AI Overviews: Publishers Cry Foul Over Traffic Plunge

2025-08-16

Google's AI Overviews feature is causing a significant drop in search referral traffic for publishers. A Digital Content Next (DCN) survey reveals a 10% year-over-year decline in Google search referral traffic across its member sites, with news sites seeing a 7% drop and non-news sites a 14% decrease. Publishers blame AI Overviews for reduced click-through rates and have submitted evidence to regulators, demanding action against Google. While some publishers are adapting through stronger branding and SEO, many feel trapped unless the Department of Justice forces Google to separate its AI crawler from its search crawler.

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Google Abandons Standalone Chrome Third-Party Cookie Prompt

2025-04-22

In a surprising move, Google has decided against rolling out a standalone prompt for third-party cookies in Chrome. This means ad tech companies can continue using targeting technology in the world's most popular browser, marking a reversal of the Chrome team's July 2022 announcement to deprecate third-party cookies. The decision, attributed to industry feedback, will likely cause significant disruption in the ad tech ecosystem. While Google states that other Privacy Sandbox initiatives will continue, the future of the project's APIs remains uncertain, with Google promising an updated roadmap in the coming months.