37 Launches, One Viral Hit: An Indie Maker's Journey

2025-07-21
37 Launches, One Viral Hit: An Indie Maker's Journey

After launching 37 products, an indie maker discovered that virality is rare and unpredictable. While most failed launches weren't complete failures, their growth was far slower than anticipated. His current project, Refgrow, took six months to acquire its first paying customer but now shows steady, organic growth. He concludes that focusing on one project and iterating, even with slow growth, yields more consistent results than chasing the next big thing. This raises the question: is patience and focus on a single project better than launching numerous products?

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OpenAI's New Image Generator Ushers in 'Vibe Marketing'

2025-03-27
OpenAI's New Image Generator Ushers in 'Vibe Marketing'

OpenAI has launched a powerful new image generation model boasting photorealism and improved world knowledge. However, its text-rendering capabilities are truly groundbreaking, producing crisp, readable text instead of blurry AI artifacts. This makes AI-generated images highly viable for marketing, leading to the emergence of "vibe marketing." The article provides ten examples of vibe marketing using AI-generated images, covering various applications like social media posts, comics, infographics, and product promotions. Prompts for each example are included. The author predicts vibe marketing will become the new standard for product development.

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