The USPS's E-Mail Gamble: The Rise and Fall of E-COM

Facing the threat of email, the US Postal Service launched E-COM in 1982, a service that printed emails and delivered them via mail carriers. Initially successful, E-COM ultimately failed in 1985 due to high costs, cumbersome processes, and lack of flexibility, resulting in over $40 million in losses. However, E-COM inadvertently popularized the term "email" and highlighted the USPS's attempts to adapt to technological change.