Perplexity AI Bids to Merge with TikTok to Avoid US Ban

2025-01-18
Perplexity AI Bids to Merge with TikTok to Avoid US Ban

With a US ban on TikTok looming, AI search engine Perplexity AI has surprisingly submitted a bid to merge with TikTok US. The proposal would create a new entity combining Perplexity, TikTok US, and new equity partners, bringing more video content to Perplexity's search engine while allowing most ByteDance investors to retain their equity. While ByteDance has repeatedly stated its unwillingness to sell TikTok, Perplexity hopes a merger, rather than an acquisition, will overcome this obstacle. This unexpected move has sent ripples through the tech world, with its success or failure having significant implications for US tech regulation and the convergence of AI and social media.

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