YouTube at 20: From Humble Beginnings to Media King
Twenty years ago, a simple 19-second video, "Me at the zoo," launched YouTube's incredible journey. From its humble origins as a platform for amateur video sharing, YouTube has evolved into a media behemoth generating an estimated $54.2 billion in revenue last year, second only to Walt Disney Co. It has propelled stars like Justin Bieber to fame and birthed entertainment empires such as MrBeast. Navigating copyright infringement lawsuits and safety concerns, YouTube incentivized creators through its partner program and continuously refined its content moderation and child safety measures. Despite competition from rivals like TikTok and Instagram, YouTube's massive user base, strong brand, and diverse monetization strategies – including live TV and NFL streaming – solidify its position as a major force in television.