CES 2025 TVs: More AI Gimmicks Than Real Improvements
At CES 2025, TV manufacturers showcased AI-powered smart TVs, but Ars Technica's author expresses disappointment. Many touted AI features, such as LG's AI remote lacking a direct input switching button and Samsung's AI food recognition, prioritize corporate interests over user needs. Google TV's Gemini-enhanced Assistant also raises questions about practicality and potential subscription fees. The author argues that the industry's focus on software and data collection overshadows hardware improvements and user experience, forcing consumers to pay for largely useless features. Ultimately, many consumers simply desire TVs with superior picture and sound quality, a goal increasingly difficult to achieve without navigating through excessive gimmicks.