Google Search's AI Revolution: AI Mode Arrives

Google is accelerating the AI-ification of its search engine. Their latest offering, "AI Mode," a search-centric chatbot, is poised to transform how users interact with search. This mode uses Google's search index to generate answers, interspersed with a few supporting links, similar to Gemini or other chatbots, but better at leveraging real-time data and interacting directly with the web. This move signals the growing importance of AI-generated content to Google Search, despite ongoing issues with its models. Google is also expanding AI Overviews to handle more complex queries, such as math and coding. While concerns exist about reduced reliance on website links, Google states AI Mode and AI Overviews are designed to supplement, not replace, traditional search results, attracting new users and increasing engagement.