SCQA: A Framework for Compelling Storytelling

2025-02-03
SCQA: A Framework for Compelling Storytelling

SCQA is a framework for structuring information using Situation, Complication, Question, and Answer to create clear, engaging narratives. The article uses gamification in physical therapy as an example, showing how SCQA transforms a mundane process into a compelling story, improving patient engagement. Applicable across various fields—business, policy, science—and media—emails, presentations, books, blogs—SCQA enhances communication and clarity.

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