MacBooks Dominate Apple's Computer Sales: 86% Market Share
2025-03-22
New data reveals MacBooks' dominance in Apple's computer market, capturing a stunning 86% of total sales. The MacBook Pro leads with 53% market share, followed closely by the MacBook Air at 33%. In contrast, iMac and other desktop Macs account for only 14%, highlighting a strong consumer preference for portable computers. This trend suggests Apple is prioritizing resources towards MacBook development and updates, leading to comparatively slower refresh cycles for desktop models.
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Apple computers