Beyond OCR: Morphik's Visual Document Retrieval Revolution
Morphik revolutionizes document retrieval by abandoning traditional OCR and parsing, opting for a visual understanding approach. They found that conventional text extraction struggles with complex documents containing charts, tables, and diagrams, often losing crucial information. Morphik utilizes Vision Transformers and language models to directly process document images, understanding the contextual relationship between textual and visual elements for more accurate and efficient retrieval. Benchmark tests show Morphik significantly outperforms other solutions in accuracy, while optimizations drastically reduce query latency. This technology excels with financial documents, technical manuals, and other contexts heavily reliant on visual information.
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