Where Are MrBeast's Early Sponsors Now?
2025-01-02
This post traces the journey of MrBeast's early sponsors, analyzing their return on investment. Companies like Quidd, while gaining massive exposure (260M views) through early investment, pivoted to NFTs with an unclear current business model. Honey faced controversy for allegedly stealing referral links. TikTok benefited significantly from MrBeast's advertising, becoming a short-video giant. Mobile games like Raid: Shadow Legends, despite significant early investment, ultimately declined due to poor user retention. The author concludes that many early MrBeast sponsors employed somewhat underhanded business practices, and teases a follow-up post detailing MrBeast's business model and modern sponsorship strategies.
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