Anthropic Launches Premium Claude Max AI Chatbot Subscription
2025-04-09

Anthropic launched a new, high-priced subscription plan for its AI chatbot, Claude Max, to compete with OpenAI's ChatGPT Pro. Max offers higher usage limits and priority access to new AI models and features compared to Anthropic's $20-per-month Claude Pro. It comes in two tiers: $100/month (5x rate limit increase) and $200/month (20x rate limit increase). This move aims to boost revenue for the costly development of frontier AI models. Anthropic is also exploring other revenue streams, such as Claude for Education, targeting universities. While subscription numbers remain undisclosed, the company's new Claude 3.7 Sonnet model has generated significant demand.