Trek and Electra Raise Bike Prices to Offset Tariffs

2025-04-18
Trek and Electra Raise Bike Prices to Offset Tariffs

Trek and Electra bicycle retailers received an email informing them of immediate price increases on most models due to a 10% tariff surcharge announced on April 2nd. Trek stated they minimized the impact on entry-level models and that the price increase includes backorders to avoid inventory rushes. Retailers will see increased inventory value and profit margins. Specialized Bicycles will separately list the 10% tariff surcharge on B2B invoices after May 1st.

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