AI Writing Assistants Homogenize Global South Writing Styles
2025-05-02

A Cornell University study reveals that AI writing assistants may homogenize writing styles toward Western norms, particularly impacting billions of users in the Global South. The study found that Indian and American users' writing became more similar when using an AI assistant, primarily at the expense of Indian writing styles. While both groups experienced increased writing speed, Indians saw less productivity gain due to frequent correction of AI suggestions. The AI often suggested American foods and holidays, even replacing Indian celebrities with Western ones. Researchers term this 'AI colonialism,' urging tech companies to focus on cultural nuances for more inclusive AI tools.
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