FTC Cracks Down on Hidden Fees: Transparency Mandate for Hotels, Tickets, and More
2025-05-07
The US Federal Trade Commission (FTC) unveiled a new rule targeting deceptive fees, effective May 12th. This landmark regulation prohibits hidden charges for live events, hotels, and short-term rentals, banning practices like 'bait-and-switch' pricing. Businesses must clearly display the total price upfront, making it more prominent than other pricing details. While dynamic pricing is permitted, misleading information is strictly forbidden. The rule covers ticket sellers, lodging providers, and third-party platforms. The FTC provides guidance on which fees can be excluded (taxes, optional services), but these must be clearly disclosed. This is a significant victory for consumers long frustrated by hidden costs.
Tech
Hidden Fees