Amazon's Mysterious Prime Day 2025: Missing Sales Figures Spark Speculation
2025-07-21
Amazon's Prime Day 2025 report broke with tradition by omitting the total number of items sold, a key metric previously highlighted. While Amazon claimed this Prime Day (extended to four days) outperformed any previous four-day period, the absence of specific sales figures raises eyebrows. This unusual move comes amidst tariff challenges and declining consumer confidence, leading to speculation about the event's true success. Amazon's response directed inquiries to historical data, leaving many questions unanswered.
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