YouTube's Hour-Long Unskippable Ads Spark User Outrage
2025-01-25
YouTube users are reporting outrageously long unskippable ads, some lasting up to an hour. Many suspect ad blockers are the culprit, potentially interfering with the 'skip' button functionality. Google responded, stating that ad blockers violate YouTube's Terms of Service and are encouraging users to allow ads or subscribe to YouTube Premium. While Google denies intentionally serving these excessively long ads, the incident highlights the ongoing tension between monetizing content and maintaining a positive user experience, sparking a wider conversation about ad length and the effectiveness of ad blockers.