Salesforce Aims to Dominate the Digital Labor Market with AI Agents
2025-03-01
Salesforce CEO Marc Benioff declared their ambition to become the world's leading provider of digital labor, leveraging AI agents to handle tasks like scheduling meetings, executing trades, and even coding. Unlike chatbots, these proactive AI agents require minimal human oversight. Salesforce's Agentforce, launched last year, allows companies to delegate responsibilities such as customer case handling and marketing campaigns to these AI agents. Benioff highlighted that nearly half of Fortune 100 companies utilize Salesforce's AI and Data Cloud products.