I Tracked Myself Using Leaked Geolocation Data: A Shocking Experiment
A recent geolocation data leak from Gravy Analytics exposed over 2000 apps secretly collecting location data, often without developers' knowledge. To investigate, I installed a single game and used Charles Proxy to monitor network traffic. Even with location services disabled, the game leaked my approximate location and IP address via Unity Ads, Facebook, and other ad platforms. The data included surprisingly granular details like screen brightness and memory usage. Further investigation revealed the ease of purchasing datasets linking identifiers to personal information, enabling precise location tracking. This experiment highlights the alarming scale of data leakage in the mobile advertising ecosystem and the significant risks to user privacy.